Clarify Your Message. Amplify Your Impact. Multiply Your Income.
A Marketing + Messaging Partner known for helping Wellness Providers and Nonprofits launch digital programs, 2X click rates, + increase year-end funding by 66%.
You’re great at what you do and know that showing up consistently with the right message is key to your next level of growth.
But…
You’re so busy running the day-to-day, you don’t have time to keep up with best practices—let alone implement them.
You don’t know how to stand out as the wellness provider or the nonprofit people want and are eager to invest in.
Every minute you spend on marketing could be spent transforming someone’s life, expanding your mission, and growing your bottom line.
You don’t need another item on your (or your team member's) to do list.
You need a dedicated expert you can trust to clarify your message, and grow your impact and income.
Hi, I’m Samantha—Founder of The Good List Studio
For 8+ years, I’ve helped consultants and nonprofits use high-converting copy and strategic messaging to build trust, drive action, and grow revenue.
My clients, like Brenda Moore & Associates, Build Good, and Embodied Marketing have seen:
A 66% increase in year-end giving
2X click through rates
Sold-out launches—often within weeks
As a certified Clickworthy Conversion Copywriter and Fundraising Copywriter, I leverage the best of strategic storytelling, sales psychology and philanthropic psychology for dependable results.
Whether you need sales copy, campaign strategy, or donor communications, I bring a deep understanding of how to boost retention and revenue.
Here’s How We Can Work Together
Clarity + Conversion Sprint
Perfect for launches, campaigns, or seasons when you need to show up with clarity and confidence—without a long-term commitment.
Starting at $750
Purposeful Growth Partnership
Ongoing copy and strategy support perfect for wellness providers and nonprofits who want to stay top of mind and keep momentum going, month after month.
Starting at $1,500/mo
Together, we can create content that turns your audience into active and loyal fans, like—
Email Strategy & Copywriting – From welcome sequences to newsletters and launch campaigns, I write emails that connect with your audience, build trust, and drive conversions.
Fundraising Messaging & Campaigns – I craft donor appeals, year-end campaigns, and impact-driven messaging that inspire generosity and increase giving.
Conversion Copy & Launch Strategy – Whether you're selling a program or promoting a service, I develop clear, persuasive copy that motivates your audience to take action.
Fractional Marketing & Messaging Support – Get an expert partner in your corner to provide ongoing strategy and copywriting, so you can stay consistent, confident, and focused on what matters most.
And, There’s Just Three Steps To Get Started
Step 1: Align on goals
On a call, we’ll dive into what matters most to you—your goals and the message you want to share.
Step 2: Kickoff and onboarding
Sign the agreement, complete the questionnaire, and I’ll take it from there
Step 3: Watch your retention and revenue grow
Content goes out consistently—and you stay focused on what matters most